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Directions: For this part, you are allowed 30 minutes to write an essay on the importance of building trust between businesses and consumers. You can cite examples to illustrate your views. You should write at least 150 words but no more than 200 words.
- 参考答案：The Importance of Building Trust Between Businesses and Consumers
Today, in the context of this era featured by increasing commercialization and digitalization, ①mutually-trusted relations between businesses and consumers appear to be particularly important.
②As for me businesses should take a leading role in establishing the trust relationship: to be honest with their consumers. ③Firstly, if a business has a dishonest attitude toward its customers, the customers will lack purchasing confidence in its goods or services, which will bring huge economic loss to the business. ④What's worse, the adverse side effect of such dishonesty can endanger the business and it is impossible to recover. ⑤The collapse of Sanlu Milk Powder Company is a testament to this. ⑥Moreover, the incident of poisonous milk has exerted devastating consequences on the whole milk powder market.
⑦Besides, because of the proliferation of counterfeit goods, more consumers lose confidence in domestic products, and then they have no alternative but to resort to foreign brands, which is one reason why cross-border online shopping is gaining more and more popularity in China.
⑧Therefore, it is high time for us to strengthen the importance of maintaining trust between businesses and consumers to promote the healthy development of the whole social economy. - 系统解析：①开门见山，提出观点：企业和消费者之间相互信任很重要。
②指出企业与消费者之间信任的建立主要取决于企业这一方。
③④⑦分别使用 Firstly、What's worse和Besides具体说明企业失信会带来的严重后果。
⑤⑥以三鹿奶粉事件为例说明企业对消费者失信的后果。
⑧使用“Therefore, it is high time for us to...”高分句式再次重申自己的观点。
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